New York Times discusses product placement Fall Out Boy video

The New York Times has taken a look into the often controversial notion of product placement in music videos, specifically tackling Fall Out Boy's recent "Thnks Fr Th Mmrs" and the prominent placement of Tag Body Spray.

The story argues that CD sales are declining, but the cost of making a video is not. Tag apparently both promoted the band in their own advertising and subsidized a downloadable version of the video. Band spokesman Pete Wentz adds:

Given how the industry is right now, you have to come up with new kinds of partnerships, and when you're able to offset the cost of the video, that's cool. Hiring chimps is not cheap.

The band's latest album, Infinity on High, was released earlier this year.