Apparently "priceduifkes" loosely translates to "small prize pigeons" and why not name a band that? It's as valid, and daft, as many other band names that have been used around the world. The Priceduifkes come from Belgium, one of the three countries/states that make up the Benelux union (the other being the Netherlands and Luxembourg) just in case you're one for a bit of tangential learning. The band is a four piece that plays mid-tempo pop-punk that makes me smile from the off, and that is always a result given my normal curmudgeonly demeanour.

Across the six tracks on Why Not, The Priceduifkes deliver some fine riffs, melodies and catchy bubblegum moments that are damn near irresistible. Saying that, there is no change in terms of the wheel as it's still round but there is definitely a vigour to what The Priceduifkes offer up and I found myself playing Why Not half a dozen times before even considering writing this review, another positive sign as I found myself getting caught up in the songs really easily, distracting me from the task at hand.

Points of reference would include the likes of Nerf Herder, Screeching Weasel and a bit of NOFX, and although I've become a bit jaded in terms of pop-punk in recent years it does seem that some of the better bands of that genre and on this side of the Atlantic, or at least those that I find myself enjoying. I also give the band a few extra bonus points for mangling "Don't Cha" by the Pussycat Dolls too as they use a bastardized version within the more sinister "Creep Like Me"

It's taken me a while to realise it but both this and the band's debut album Can't Lose (not a bad album but the tracks on Why Not are better) feature a bird or birds on the cover, and I'll take a wild stab at them being pigeons of some description or another. Those Belgians are bonkers and damn good!